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Job ID: 170320

Assistant Director, Leadership Giving (7547U) 25964
University of California, Berkeley

Date Posted Oct. 25, 2021
Title Assistant Director, Leadership Giving (7547U) 25964
University University of California, Berkeley
Berkeley, CA, United States
Application Deadline Open until filled
Position Start Date Available immediately
  • Associate/Assistant Director
  • Development/Institutional Advancement

Assistant Director, Leadership Giving (7547U) 25964

About Berkeley

At the University of California, Berkeley, we are committed to creating a community that fosters equity of experience and opportunity, and ensures that students, faculty, and staff of all backgrounds feel safe, welcome and included. Our culture of openness, freedom and belonging make it a special place for students, faculty and staff.

The University of California, Berkeley, is one of the world's leading institutions of higher education, distinguished by its combination of internationally recognized academic and research excellence; the transformative opportunity it provides to a large and diverse student body; its public mission and commitment to equity and social justice; and its roots in the California experience, animated by such values as innovation, questioning the status quo, and respect for the environment and nature. Since its founding in 1868, Berkeley has fueled a perpetual renaissance, generating unparalleled intellectual, economic and social value in California, the United States and the world.

We are looking for equity-minded applicants who represent the full diversity of California and who demonstrate a sensitivity to and understanding of the diverse academic, socioeconomic, cultural, disability, gender identity, sexual orientation, and ethnic backgrounds present in our community. When you join the team at Berkeley, you can expect to be part of an inclusive, innovative and equity-focused community that approaches higher education as a matter of social justice that requires broad collaboration among faculty, staff, students and community partners. In deciding whether to apply for a position at Berkeley, you are strongly encouraged to consider whether your values align with our Guiding Values and Principles, our Principles of Community, and our Strategic Plan.

Departmental Overview

The Office of Annual Programs within the central University Development and Alumni Relations office (UDAR) is the university's largest fundraising department and is responsible for engaging thousands of alumni, parents, and students as donors and volunteers each year. The goals of this department are to: 1) increase the number of annual donors, 2) significantly raise the amount of discretionary funds for the Chancellor, the deans and program directors, and 3) identify major and leadership annual donors for the campus. Programs include the Parent and Family Philanthropy program, Pipeline Development, and Direct Response Marketing. The department is made up of 33 employees and raises $13-$15 million in private contributions from 40% of campus donors each year.

We offer the following philanthropic and engagement opportunities for alumni, students, parents, and friends.

  • Annual Giving: We raise annual unrestricted support for the Chancellor, the schools/colleges and other campus programs.
  • Milestone Giving: We plan class reunion campaigns and leverage alumni volunteer committees as a key cultivation touchpoint.
  • Next Generation Philanthropy: We develop and execute strategies to engage recent alumni with relevant philanthropic and engagement opportunities.
  • Leadership Annual Giving: We develop and execute multi-channel strategies and tactics for acquiring, retaining, and upgrading leadership ($1K+) annual donors to Berkeley.
  • Cal Parents (Parent and Family Philanthropy): We provide families of current and past students the opportunity for meaningful engagement with the university through a variety of philanthropic initiatives and volunteer activities.

The Pipeline Development team is focused on Milestone Giving, Leadership Annual Giving, and Next Generation Philanthropy. The team has two support staff and five gift officers focused on raising gifts of $1,000- $100,000. Together these programs raise more than $5M and engage 400+ donors each year.

Position Overview

The Assistant Director of Leadership Giving will work with the Pipeline Development team to discover and qualify new leadership gift prospects, solicit new donors, and upgrade existing leadership gift donors to build the pipeline of major gift donors. This role will partner with schools/colleges and departments on pipeline activities leveraging existing cultivation opportunities throughout campus. The Assistant Director will leverage foundational aspects of existing stewardship programs, The Charter Hill Society & Benjamin Ide Wheeler Society, to cultivate and solicit leadership annual donors, including marketing materials, direct response channels, and special events. They will serve as the campus' lead gift officer supporting the Discover Cal lecture series.

Application Review Date

The First Review Date for this job is: November 6, 2021.


Frontline Fundraising

Prospect & Portfolio Management
Manages a portfolio of 175-200+ prospects, mainly of top leadership prospects who have the capacity to make four or five-figure gifts or a planned gift. Conducts at least 10-20 substantive contacts per month (e.g. significant moves that advance a relationship with the institution, such as in-person visits, phone calls, or virtual visits). Attempt to personally contact all tracked prospects 2-5 times within the fiscal year. Work with direct mail and telefundraising staff to coordinate new prospects through various Direct Response Marketing channels, like Giving Days, Crowdfunding campaigns, Telemarketing, New Donor Journeys, etc. Prepare background information and research on prospects to ensure completion of assigned solicitations each fiscal year. Record and document all donor interactions into the donor database, CADS. Collaborate with Development Analysts to analyze reports to establish effective annual solicitation strategies.

Leadership Fundraising
Personally identify, qualify, cultivate, solicit and steward an active portfolio of leadership gift prospects for increased levels of annual support ranging from $1,000-$25,000+. Develop strategies to ensure that all top prospects are solicited each fiscal year at appropriate levels. Make face-to-face solicitations for lead gifts in the four and five-figure range. A portion of these solicitations will be conducted in partnership with gift officers in other campus units. Raise $750,000+ per year once a mature portfolio is established. Partner with Development Officers as necessary to maintain donor centered relationships. Within the Charter Hill Society, identify top prospects and develop individual solicitation strategies with a focus on Cal Fund supporters. Where appropriate, collaborate with campus colleagues.

Program Management & Campus Partnerships
Serve as the lead gift officer in UDAR supporting the Discover Cal lecture series. Provide resources to gift officers across campus to leverage the Discover Cal event as a stewardship and cultivation strategy for Charter Hill and Benjamin Ide Wheeler Society members. Attend functions, meetings, and serve on internal/external committees as a representative of the Pipeline Development team.

Required Qualifications
Thorough working knowledge and understanding of fundraising, donor relations, or business development concepts, principles, techniques, procedures and practices. Excellent interpersonal skills and ability to work collaboratively with others to achieve common goals Thorough written, oral and interpersonal communication skills, including political acumen, to build and maintain effective working relationships at all organizational levels and with outside constituencies. Thorough analytical and critical thinking skills, including skill in creative and effective decision-making and problem identification/avoidance/resolution. Thorough project management skills. Skills, ability and motivation to meet or exceed fundraising goals and objectives. Demonstrated ability to work both independently and as part of a team Ability to articulate a compelling case for annual discretionary support for undergraduate education, as well as the rationale and goals of leadership giving program within a complex, de-centralized fundraising environment Strong initiative and attention to detail Available for some evening and weekend work Able to travel (generally within California) Ability to use standard computer technology Good organizational, analytical and critical thinking skills

  • Bachelor's degree in related area and/or equivalent experience/training

Preferred Qualifications
Demonstrated experience and keen interest in personally soliciting special gifts from individuals ($1,000-$25,000+) Experience in higher education Knowledge of UC Berkeley's mission, history and goals

Salary & Benefits

This is an exempt, monthly paid position. Annual salary will be commensurate with experience.

For information on the comprehensive benefits package offered by the University visit:

How to Apply

Please submit your cover letter and resume as a single attachment when applying.

Other Information

This position could begin remotely, with the expectation that in the future a portion of the job is conducted at the University Development and Alumni Relations office in Berkeley, California.

Conviction History Background

This is a designated position requiring fingerprinting and a background check due to the nature of the job responsibilities. Berkeley does hire people with conviction histories and reviews information received in the context of the job responsibilities. The University reserves the right to make employment contingent upon successful completion of the background check.

Equal Employment Opportunity

The University of California is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status. For more information about your rights as an applicant see:
For the complete University of California nondiscrimination and affirmative action policy see:

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