Search for University Jobs in Senior Administration

FullTime

General Public

• Master’s degree in data analytics, higher education administration, business intelligence, or a related field, or a Bachelor’s degree with equivalent experience to a master’s degree.
• Extensive knowledge of data analytics, predictive modeling, and data visualization techniques.
• Understanding of enrollment management principles, including student recruitment, admissions, financial aid, and retention strategies.
• Strong proficiency in data analytics and visualization tools such as Tableau.
• Excellent organizational, analytical, and problem-solving skills.
• Strong communication skills, with the ability to interpret complex data and present findings in a clear, actionable manner to senior leadership.
• Ability to lead cross-functional teams and collaborate with institutional research, IT, and academic units.
• Considerable experience managing and analyzing large datasets from CRM (e.g., Slate, Salesforce) and student information systems (e.g., Banner, PeopleSoft).

• 40% 
  • Develop and implement data analytics strategies to enhance student recruitment, enrollment, retention, and marketing efforts.
  • Design predictive models and dashboards using Tableau and Salesforce to provide actionable insights for enrollment and marketing planning.
  • Oversee the integration and optimization of CRM and SIS data for real-time reporting and forecasting.
  • Collaborate with campus leaders to develop strategic initiatives based on enrollment trends, marketing performance, and student success metrics.
• 20% 
  • Provide enrollment and marketing reports, predictive analyses, and data visualizations to support decision-making at all levels of the university.
  • Research best practices in enrollment analytics and apply them to ODU’s recruitment, marketing, and retention strategies.
  • Ensure data accuracy and integrity through quality assurance processes and validation techniques.
• 15% 
  • Serve as a key liaison on all data related projects between Enrollment Management,
    ITS, Institutional Research, and Academic Affairs.
  • Lead discussions with university leadership to align data initiatives with institutional priorities.
  • Provide training and support to enrollment and admissions staff on data analytics tools and techniques, including Salesforce and Tableau.
  • Engaged in data literacy among campus stakeholders.
• 15% 
  • Oversee the integration of CRM and other enrollment-related platforms to optimize data usage, with a focus on Salesforce and Tableau.
  • Partner with ITS to implement system upgrades and enhancements related to enrollment analytics and marketing automation. 
  • Ensure compliance with data governance policies and best practices in data security and privacy.